Press
Daily Express - 27th February 2009“Everything you need for... Fairtrade fortnight”
Daily Mail - 2nd March 2009“New to the scene is a lingerie and loungewear range called Life's Not Fair But... My Knickers Are!”
Daily Express - 27th February 2009“Everything you need for... Fairtrade fortnight”
Fabulous -12th July 2009“Eco cheeks... These knickers are the ultimate in ethical fashion. Bottoms up!”
Bristol & Bath Folio - July 2009“Whether you're in a holiday house on the coast or at home in the city, sometimes you just need a day to chill out. But you can still do it fashionably (and ethically) in these pyjamas from Bristol-based Life's Not Fair But My Knickers Are, a new brand dedicated to luxurious loungewear, all made from Fairtrade and ethically sourced materials”
Harrogate Preview AW09“Tapping fashion’s love affair with fair trade, Life’s Not Fair But… My Knickers Are is launched to the world in February - five collections of flirty and flattering loungewear and lingerie dressed with the fair trade mantra. Prices from £7 retail”
Lingerie Buyer - February 2009“Brand new Life's Not Fair But My Knickers Are aims to make ethical fashion accessible to everyone with an affordable range of Fair Trade loungewear and lingerie. The debut collection comprises six mini ranges with mix-and-match potential, including vests, camisoles, boy shorts, knickers and pyjama trousers”
“Life' Not Fair But My Knickers Are - The new lingerie and loungewear brand launched this month with a functional, pretty range that's both affordable and covetable. The collection consists of six mini ranges including, camisoles, boy shorts and pyjama trousers of varying lengths, fashioned from soft jersey. Floral patterns and slogan prints have a flirty, fun look and the collection is Fair Trade certified.”
Spirit & Destiny - September 2009“These cheeky knickers, from £7 per pair from Life's Not Fair But My Knickers Are!, are made from fair trade cotton and are sure to raise a smily in the bedroom. There are five fun designs to choose from, including Fair Heart, Cheeky Short (love heart design) and Fun Fair Cheeky Short (pink and white)...”
Sugar - July 2009“Competition to win £30 voucher ”
Weston & Somerset Mercury - 30th April 2009“I'm really trying to break the stereotype of what Fairtrade products are.”
“Designs include what the company describes as 'pretty floral prints' and lace as well as 'flirty', 'fun' creations with each featuring the fair trade mantra.”